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- Founded in 1998
- Franchising Since 1998
- 506 US Franchises
- $287,300 - $417,300 Investment Range
- $1,300,065 Average Gross Revenue
- 5% Royalty Fee
- $25,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Plato's Closet franchise.
Get pre-qualified for financingTake our Fit Score survey to see if Plato's Closet is a good match for you.
Plato's Closet is a thriving retail franchise that has revolutionized the secondhand clothing industry since 1998. This innovative concept specializes in buying and selling gently used, brand-name clothing and accessories targeted primarily at teens and young adults. The franchise has successfully created a unique shopping experience that combines sustainability with fashion-forward thinking.
What sets Plato's Closet apart is its carefully curated inventory and commitment to current styles. Unlike traditional thrift stores, they specifically focus on trendy, name-brand merchandise that appeals to style-conscious shoppers aged 12-24. Their buyers are trained to select only the best quality, in-style items, ensuring customers find contemporary fashion at up to 70% off mall retail prices.
The business model operates on a buy-sell-trade concept, allowing customers to sell their gently used clothing for cash on the spot. This creates a continuous cycle of inventory refresh while providing an environmentally conscious alternative to fast fashion. Each location typically maintains a bright, clean, and organized retail environment that mirrors the experience of shopping at mall retailers.
Franchisees benefit from a proven system that includes comprehensive training, ongoing support, and established relationships with the target demographic. The brand's strong reputation for quality and value has helped it maintain steady growth and customer loyalty across North America. With sustainability and secondhand shopping becoming increasingly popular among younger generations, Plato's Closet continues to position itself as a leader in the resale clothing market.
How much does it cost to start a franchise with Plato's Closet?
- Franchise Fee
- $25,000
- Investment Range
- $287,300 - $417,300
- Investment Midpoint
- $352,300
- Minimum Cash Required
- $287,300
- Royalty Fees
- 5%
- Brand Fund
- $1,500/yr
The franchise demonstrates exceptional financial performance with gross revenue of $1,300,065, significantly outperforming the sub-sector average of $669,581 by 94%. This substantial revenue advantage indicates strong market demand and effective business operations within the secondhand retail space.
With 506 active units and 25+ years of operational history since 1998, Plato's Closet shows remarkable system maturity and market penetration. The brand operates in the growing secondhand retail market, capitalizing on increasing consumer focus on sustainability and affordable fashion among younger demographics.
The concept targets markets with substantial teen and young adult populations, typically near shopping centers or college areas. Prospective franchisees should possess retail experience and understand the unique buy-sell business model requiring inventory management and customer relationship skills. Complete FDD review is essential to understand territory rights, operational requirements, and ongoing fee structures.
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See the Revenue Potential!
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Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Plato's Closet. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
Key success factors include positioning near college towns and middle-income suburban areas with strong youth demographics. Ideal locations feature proximity to shopping centers, universities, and areas with median household incomes between $45,000-$85,000. The resale clothing concept performs particularly well in markets with fashion-conscious young adults and price-sensitive consumers.
Significant expansion opportunities exist in underserved Western states and growing Sunbelt markets. The franchise shows potential for growth in secondary markets within currently served states, particularly in areas with rising millennial populations and increasing environmental consciousness around sustainable fashion.
Prospective franchisees should target locations with high foot traffic, adequate parking, and 3,000-4,500 square feet of retail space in strip malls or lifestyle centers. Demographics should include a strong presence of 15-24 year-olds and fashion-forward consumers seeking value-oriented retail options.
Access the detailed territory map to find prime locations and see where this franchise operates. This information is vital for understanding your market potential and exclusivity rights.
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Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
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Executive Team
Get to know the leadership behind Plato's Closet. Learn about the experience and expertise of the executive team guiding Plato's Closet's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving Plato's Closet. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review Plato's Closet's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about Plato's Closet's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 1998
- Franchising Since 1998
- 506 US Franchises
- $287,300 - $417,300 Investment Range
- $1,300,065 Average Gross Revenue
- 5% Royalty Fee
- $25,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Plato's Closet franchise.
Get pre-qualified for financingTake our Fit Score survey to see if Plato's Closet is a good match for you.











