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Honest Abe Roofing

Information based on 2025 FDD
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Brand Highlights
  • Founded in 2017
  • Franchising Since 2017
  • 13 US Franchises
  • $212,600 - $342,749 Investment Range
  • $1,229,122 Average Gross Revenue
  • 5% Royalty Fee
  • $59,500 Franchise Fee
Pre-qualification Amount

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Brand Description

Honest Abe Roofing has established itself as a trusted leader in the residential and commercial roofing industry since 2007. Living up to its namesake's reputation for integrity, this franchise has built its foundation on transparency, quality craftsmanship, and exceptional customer service. With locations across multiple states, Honest Abe Roofing has revolutionized the roofing industry through its innovative approach to both service delivery and customer experience.

The franchise stands out for its comprehensive service offerings, including roof repairs, complete replacements, and preventative maintenance programs. What truly sets Honest Abe Roofing apart is their commitment to utilizing premium materials and advanced installation techniques, backed by industry-leading warranties that provide homeowners with lasting peace of mind.

Their business model emphasizes customer education and transparent communication throughout the entire roofing process. Each franchise location employs highly trained roofing advisors who provide detailed consultations, helping homeowners understand their options and make informed decisions about their roofing needs. The company's reputation for honesty and reliability is evidenced by their consistently high customer satisfaction ratings and positive reviews.

For entrepreneurs looking to enter the lucrative home services industry, Honest Abe Roofing offers a proven business system with comprehensive training and ongoing support. Franchise owners benefit from established operational procedures, marketing strategies, and a recognized brand name that resonates with customers seeking trustworthy roofing solutions. With the growing demand for quality roofing services and an aging housing inventory across America, Honest Abe Roofing presents a compelling opportunity in the home services sector.

DID YOU KNOW?

How much does it cost to start a franchise with Honest Abe Roofing?

$212,600
$342,749
Did you know that starting your own Honest Abe Roofing franchise - a trusted name in residential and commercial roofing services - requires a total investment between $185,025 and $466,341, which covers everything from your franchise fee and initial equipment to marketing materials and working capital needed to build your roofing empire in your local market?
Financial Summary
Franchise Fee
$59,500
Investment Range
$212,600 - $342,749
Investment Midpoint
$277,675
Minimum Cash Required
$250,000
Royalty Fees
5%
Brand Fund
2%
Brand Bragging Rights
17 years of proven operational experience since 2007
Fixed pricing guarantee with no estimates policy
Presidential warranty accountability program coverage
365-day satisfaction money-back guarantee
Lifetime workmanship warranty for homeowners
Certified installer network using premium materials
Financial Analysis
Honest Abe Roofing requires an initial investment of $185,025 to $466,341, positioning it as a mid-tier opportunity within the home services sector. The investment range sits slightly above the roofing sub-sector average minimum of $175,963 but extends well beyond the average maximum of $354,703, suggesting multiple investment tiers or territory sizes. The roofing industry benefits from consistent demand driven by weather events, aging housing stock, and regular maintenance cycles, creating relatively recession-resistant revenue streams. However, the business model faces seasonal fluctuations and weather dependency that potential investors must consider. With 20 units established since 2007, the franchise demonstrates measured growth over 17 years, indicating conservative expansion with refined operational systems. The reported gross revenue of $3,250,436 significantly exceeds the sub-sector average of $2,567,876, demonstrating strong financial performance across the franchise system. Ideal investors should possess strong local market knowledge, operational management experience, and sufficient working capital to navigate seasonal cash flow variations. The roofing sector requires technical expertise and safety compliance, making industry experience valuable for success in this established franchise opportunity.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Honest Abe Roofing. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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Golden Capital Solutions

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Location Analysis
Honest Abe Roofing demonstrates a strategic regional presence across multiple states, showing strongest concentration in the Midwest and Southeast. The franchise maintains a strong core presence in Indiana, while also establishing significant operations in Florida and Georgia. This geographic distribution suggests a successful expansion strategy from its Midwest roots into high-growth Southern markets.

The franchise's impressive 4.7 average rating across numerous customer reviews indicates strong operational consistency and service quality, particularly notable in the competitive roofing industry. The substantial presence in Indiana provides a solid operational foundation, while the expansion into Florida and Georgia capitalizes on these states' robust housing markets and frequent weather-related roofing needs.

Ideal locations for new franchises should target metropolitan areas with: 1) high homeownership rates, 2) median home values above $200,000, and 3) areas prone to severe weather events. The current geographic footprint suggests significant expansion opportunities in underserved markets, particularly in the Northeast and Western regions. The franchise's success in both Midwest and Southeast markets demonstrates adaptability to different regional challenges and weather patterns.

Strategic growth opportunities exist in states adjacent to current successful markets, particularly in Ohio, Tennessee, and the Carolinas, where similar market conditions and demographics prevail.
Total US Locations20
Open Franchises13
Corporate Locations5
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Honest Abe Roofing. Learn about the experience and expertise of the executive team guiding Honest Abe Roofing's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Honest Abe Roofing. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Honest Abe Roofing's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Honest Abe Roofing's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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