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Home Instead

Information based on 2024 FDD
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Brand Highlights
  • Founded in 1994
  • Franchising Since 1995
  • 614 US Franchises
  • $112,500 - $156,500 Investment Range
  • $2,391,458 Average Gross Revenue
  • 5% Royalty Fee
  • $54,000 Franchise Fee
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Brand Description

Home Instead is a leading provider of in-home senior care services, setting the gold standard in the industry since 1994. With a mission focused on enabling seniors to age gracefully in the comfort of their own homes, Home Instead has built a reputation for delivering compassionate, personalized care that transforms lives.

Their comprehensive care services include companionship, personal care assistance, medication reminders, meal preparation, light housekeeping, and specialized care for conditions like Alzheimer's and dementia. What sets Home Instead apart is their commitment to matching clients with caregivers who not only possess the necessary skills but also complement their personalities and interests, fostering meaningful relationships that extend beyond basic care.

The franchise's success is built on a foundation of extensive caregiver training, rigorous screening processes, and a deep understanding that each senior's needs are unique. Their caregivers are known for going above and beyond, treating clients like family members while maintaining the highest standards of professional care.

Home Instead's support system includes 24/7 availability, regular quality checks, and open communication with families, ensuring peace of mind for those entrusting their loved ones to their care. The franchise's commitment to excellence is evident in their consistently positive reviews, with families frequently praising their caregivers' dedication, reliability, and genuine compassion.

For entrepreneurs passionate about making a difference in their communities, Home Instead offers the opportunity to join a respected brand while addressing the growing demand for quality senior care services. Their proven business model combines purpose with profitability, supported by comprehensive training and ongoing operational support.

DID YOU KNOW?

How much does it cost to start a franchise with Home Instead?

$112,500
$156,500
Starting your own Home Instead senior care franchise, which provides compassionate in-home care services to help elderly clients age gracefully in their own homes, requires a total investment between $112,500 and $156,500 (including the $54,000 franchise fee), making it an accessible entry point into the rapidly growing $460+ billion senior care industry.
Financial Summary
Franchise Fee
$54,000
Investment Range
$112,500 - $156,500
Investment Midpoint
$134,500
Minimum Cash Required
$112,500
Royalty Fees
5%
Brand Fund
2%
Brand Bragging Rights
30 years proven operational history since 1994
617 established franchise locations nationwide
75% above sub-sector average revenue performance
Honor technology platform integration for enhanced care delivery
Established market leader in growing senior care industry
Moderate investment range accessible to qualified investors
Financial Analysis
Home Instead's $112,500-$156,500 investment range positions it as a mid-tier opportunity within the senior care sector, aligning closely with sub-sector averages of $103,949-$180,697. This moderate capital requirement makes it accessible to qualified investors without requiring premium-level resources.

The senior care industry benefits from powerful demographic tailwinds, with 10,000 Baby Boomers reaching retirement age daily through 2030. In-home care represents the fastest-growing segment as families prefer aging-in-place solutions over institutional care. The reported gross revenue of $2,391,458 substantially exceeds the sub-sector average of $1,368,298 by 75%, indicating strong system performance.

With 617 franchise units and 30 years of operation since 1994, Home Instead demonstrates exceptional system maturity and stability. The brand operates as an established network with proven infrastructure and market presence that newer entrants cannot match.

The business model requires strong operational management skills given healthcare regulations, caregiver recruitment, and client care coordination complexities. Territory rights and market exclusivity provide protection, while the recurring revenue nature offers predictable cash flows once established.

Ideal investors should possess healthcare or service industry experience with sufficient working capital beyond the initial investment for staffing and marketing. The integration with Honor's technology platform enhances competitive positioning in an increasingly digital marketplace.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Home Instead. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Home Instead demonstrates robust national coverage across numerous states, showing particular strength in the Midwest and coastal regions. The franchise maintains strong presence throughout the Great Lakes states, California, New York, and New England, strategically positioning it in both populous urban markets and aging suburban communities. The franchise's impressive customer satisfaction ratings across thousands of reviews indicates strong operational consistency and service quality nationwide.

The franchise's distribution pattern aligns well with America's aging demographics, particularly in states with higher median ages and retirement populations. Market presence is strategically balanced between high-income coastal regions and more affordable Midwestern markets, allowing for diverse revenue opportunities. While major markets show strong penetration, there remain expansion opportunities in secondary markets, particularly in the Southeast and Mountain regions.

Ideal locations for new franchises typically succeed in communities with higher concentrations of seniors (65+), above-average household incomes, and strong healthcare infrastructure. The most successful franchises are often positioned in suburban areas with high homeownership rates and proximity to medical facilities. Prospective franchisees should focus on markets with growing senior populations and limited competition in professional home care services.
Total US Locations617
Open Franchises614
Corporate Locations3
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Home Instead. Learn about the experience and expertise of the executive team guiding Home Instead's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Home Instead. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Home Instead's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Home Instead's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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