goGLOW

goGLOW

Franzy VerifiedInformation based on 2026 FDD

Personal Care Services · Tanning

Investment min
$329.6K
Total: $329.6K–$578.8K
Avg gross revenue
$701.9K
Unit-level, 2026
Franchise fee
$60K
Veteran discount available
Royalty
8%
of gross revenue
Locations
33
Franchising since 2023

Description

What is goGLOW?

Spray tanning positioned as a skincare service with specialists trained in skin health and proprietary products

goGLOW has been redefining the way consumers think about sunless tanning and skincare for over a decade—and now it’s making serious waves in franchising. As a true category creator, goGLOW lives at the intersection of skincare and cosmetics, delivering a one-of-a-kind experience that sets the brand apart.

We’ve elevated spray tanning into a premium skincare service. Our specialists undergo extensive training in both sunless application and skin health, ensuring every treatment is safe, consistent, and effective. Gone are the days of orange, streaky results and harsh ingredients. With cutting-edge solutions, proprietary aftercare, and even patented equipment, goGLOW delivers a flawless, personalized glow for every client.

No one has brought sunless tanning to market with the precision, professionalism, and passion of goGLOW. The brand is rooted in empowerment and confidence, educating clients on how to care for their skin—and why that care matters. Because a great spray tan starts with healthy, nourished skin.

For franchisees, goGLOW is a rare opportunity: impressive financial performance, diversified and recurring revenue streams, and a proprietary product suite that creates a powerful moat against competition. This is not a beauty trend—it’s a business model with staying power.

With a smart labor model, visionary leadership, and a brand story that truly resonates, goGLOW is one of the brightest opportunities in franchising today. Let’s GLOW!

  • Female-focused clientele
  • Event-driven bookings
  • Membership + walk-in model
  • Twin Cities heritage
  • Appearance-driven occasions
  • Discretionary personal care

Location Analysis

Where goGLOW wins

Studio-based sunless tanning concepts typically cluster in dense suburban retail corridors and metro neighborhoods where repeat beauty-service visits are convenient. Growth generally follows multi-unit development in a single metro before entering new regions. The target demographic includes adult women who are regular users of beauty, skincare, and wellness services, consumers seeking sun-free tanning for events, weddings, photoshoots, and competitions, and households comfortable with recurring premium personal-care spending. Suburban and metropolitan trade areas with enough density to support repeat appointment-based beauty visits are emphasized, particularly middle to upper-middle income trade areas able to support premium-priced personal care services. Location requirements include retail centers with strong female-oriented co-tenancy and convenient parking. Candidates should validate local demand for recurring sunless tanning services and assess competitive density in the target trade area.
Total Locations
36
Franchise units
33
Corporate locations
3
Avg. sq. footage
Territory check

Is your territory available?

We'll take you through a few quick questions, then goGLOW confirms availability directly.

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Availability
CanadaInternational

Financial Analysis

The numbers behind goGLOW

Avg gross revenue$701,910
Investment range$329,600 – $578,750
Investment midpoint$454,175
Brand fund1%
Royalty8%
Franchise fee$60,000
Min. net worth$750,000
Min. liquid capital$150,000

Veteran discount available

goGLOW participates in a veteran discount program on the franchise fee. Ask your Franzy advisor or the brand for current eligibility and terms.

goGLOW requires an initial investment between $329,600 and $578,750, with a franchise fee of $60,000. The brand was founded in 2010 and operates 33 units. Reported gross revenue is $212,048. The capital requirements reflect the specialized buildout needed for sunless tanning studios, including private treatment rooms, ventilation systems, and plumbing appropriate for spray and airbrush application. The investment supports small-footprint retail or salon-style locations designed for appointment-based beauty services. The unit count suggests a regional or multi-unit development approach rather than broad national expansion.
Did you know? goGLOW is a tanning franchise founded in 2010 with 33 units. The initial investment ranges from $329,600 to $578,750. The franchise fee is $60,000. The concept focuses on studio-based sunless tanning services in small-footprint retail or salon-style locations designed for private spray and airbrush treatments.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

The model

How goGLOW works

01
Ownership
Part-Time (Executive)

Owner stays in an executive role — sets strategy, hires a manager, and oversees crews. Typically 5–20 hr/wk after ramp; many keep their day job.

Full-Time

Owner runs the business as their primary job — leads the team day-to-day on the ground, 40+ hr/wk.

02
Revenue
Recurring revenueTransaction-basedBig-ticket salesService-basedProduct sales (retail)Hybrid model
03
Customer
B2B

Sells to businesses, contractors, or property owners.

B2C

Sells directly to consumers and homeowners.

Mixed

Serves both businesses and consumers.

FDD Item 7

Initial investment range

$329.6K–$578.8K
Most common
$329,600
Minimum
$454,175
Midpoint
$578,750
Maximum

The investment range midpoint (from range reported on Item 7) is $454,175 and financing can reduce cash-at-close by 80–90%.

FDD Item 19

Average gross sales

Avg
$531.8K
YOY change (2024 -> 2026)
-70%

According to Item 19 of the Franchise Disclosure Document, goGLOW has an average gross revenue of $212K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Over time

+54% YoY
20 units open as of 2026 FDD+7 in last 12 mo

2026 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for goGLOW's 2026 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2026 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a goGLOW franchise typically ranges between $329,600.00 and $578,750.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2026. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

goGLOW
goGLOW
$701.9K avg revenue · 33+ US franchises