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Gotcha Covered

Information based on 2025 FDD
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Brand Highlights
  • Founded in 2001
  • Franchising Since 2001
  • 153 US Franchises
  • $111,760 - $145,500 Investment Range
  • $522,017 Average Gross Revenue
  • Flat-fee Royalty Royalty Fee
  • $62,910 Franchise Fee
Pre-qualification Amount

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Franzy Fit Score

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Brand Description

Gotcha Covered provides complete, full-service, custom window treatments to residential and commercial properties throughout North America. Our comprehensive suite of products includes blinds, shutters, shades, drapes, and curtains — along with complementary decor & accessories, motorization, and connected home systems including Alexa and Google Home. Commercially, we have serviced hotels, restaurants, hospitals, and retail stores including Verizon Wireless and Chipotle. Nearly 30 years ago, our founders developed software to streamline the sales process for window treatments. Since then, we have continued to grow, evolve, hit significant milestones, and win awards.

DID YOU KNOW?

How much does it cost to start a franchise with Gotcha Covered?

$111,760
$145,500
Did you know that starting a Gotcha Covered custom window treatment franchise - which brings professional interior design services directly to customers' homes - requires a total investment between $111,760 and $145,500, covering everything from your franchise fee and initial inventory to vehicle wrapping and marketing materials needed to launch your mobile showroom business?
Financial Summary
Franchise Fee
$62,910
Investment Range
$111,760 - $145,500
Investment Midpoint
$128,630
Minimum Cash Required
$150,000
Royalty Fees
Flat-fee Royalty
Brand Fund
0%
Brand Bragging Rights
23 years proven franchise experience since 2001
White-glove customer service approach from consultation to installation
Residential and commercial market diversification opportunities
Custom design consultation with comprehensive style assessments
175 active franchise locations demonstrating system scalability
15,000+ combined positive reviews across Google, Facebook, and Yelp platforms
Financial Analysis
Gotcha Covered requires an initial investment of $111,760 - $145,500, positioning it as an entry-level opportunity within the home services sector. This investment range sits at the lower end of the Other Home Services sub-sector, where average investments span $112,109 - $205,897, making it accessible to emerging entrepreneurs seeking franchise ownership.

The franchise generates average annual revenue of $522,017, which is below the subsector average of $891,488. However, this revenue performance reflects the specialized nature of the custom window treatments market and the franchise's focus on premium, consultative services rather than high-volume transactions.

With 175 units and 23 years of operation since 2001, Gotcha Covered demonstrates established system maturity and proven scalability. The custom window treatments market benefits from strong residential renovation trends and increasing consumer focus on home improvement, serving both residential and commercial markets for revenue diversification.

The business model requires strong customer service skills and design consultation capabilities, appealing to investors with retail or home improvement backgrounds. The white-glove service approach demands attention to operational excellence and customer relationship management.

Ideal candidates should possess sufficient liquid capital for initial investment plus working capital reserves, with markets featuring higher household incomes presenting optimal conditions for success.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Gotcha Covered. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

Financing Partner

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CRF USA

Financing Partner

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First Bank of the Lake

Financing Partner

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Golden Capital Solutions Logo

Golden Capital Solutions

Financing Partner

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Location Analysis
Gotcha Covered demonstrates strong market penetration across multiple states, with widespread coverage strategically distributed throughout the United States. The franchise shows particular strength in the Sun Belt region, with notable concentrations in Texas and Florida. The Mid-Atlantic region represents another strong market, with significant presence across Virginia, Maryland, and New York forming a solid footprint along the eastern seaboard. The franchise's exceptional 4.88 average rating across thousands of customer reviews indicates consistent service quality across diverse markets. This high satisfaction rate suggests effective operational standards and strong market fit, particularly in suburban and urban areas with higher concentrations of residential and commercial properties. The current geographic distribution reveals opportunities for expansion in the Midwest and Western states, where market presence is less established. Successful locations typically operate in affluent suburban areas with high homeownership rates and strong residential construction activity. For prospective franchisees, ideal locations should target areas with median household incomes above the national average, active real estate markets, and growing populations of homeowners aged 35-65. The franchise's proven success in varied climates and housing markets suggests adaptability to different regional conditions, though market entry costs and competition levels vary significantly by region.
Total US Locations175
Open Franchises153
Corporate Locations0
Average Sq. Foot
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Gotcha Covered. Learn about the experience and expertise of the executive team guiding Gotcha Covered's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Gotcha Covered. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Gotcha Covered's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Gotcha Covered's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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