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Goosehead Insurance

Information based on 2024 FDD
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Brand Highlights
  • Founded in 2003
  • Franchising Since 2011
  • 1226 US Franchises
  • $40,000 - $118,500 Investment Range
  • $228,360 Average Gross Revenue
  • 20% - 50% Royalty Fee
  • $25,000 Franchise Fee
Pre-qualification Amount

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Brand Description

Goosehead Insurance has revolutionized the insurance brokerage industry since its founding in 2003, establishing itself as a leading technology-driven insurance agency franchise. What sets Goosehead apart is their innovative approach to insurance solutions, offering clients access to a vast network of top-rated insurance carriers while providing personalized, expert guidance through their proprietary technology platform.

The franchise's unique 'Choice Model' allows franchisees to leverage relationships with multiple insurance carriers, enabling them to offer clients the most competitive rates and comprehensive coverage options. This client-first approach has resulted in exceptional customer satisfaction, as evidenced by countless positive reviews highlighting their agents' expertise, responsiveness, and commitment to finding the best insurance solutions.

Goosehead franchisees benefit from a robust support system, including extensive training, marketing assistance, and access to cutting-edge technology tools. The company's proven business model has demonstrated remarkable scalability, growing from a regional presence to a nationwide network of successful franchise locations.

As a Goosehead franchise owner, you'll join a network of insurance professionals who are transforming the traditional insurance buying experience. The franchise opportunity is ideal for entrepreneurs who are passionate about helping others protect their assets while building a sustainable business in the growing insurance industry. Whether you're an experienced insurance professional or new to the industry, Goosehead's comprehensive training program ensures you have the knowledge and tools needed to succeed.

DID YOU KNOW?

How much does it cost to start a franchise with Goosehead Insurance?

$40,000
$118,500
Starting your own Goosehead Insurance franchise - one of the fastest-growing independent insurance agencies in America - requires a total investment between $40,000 and $118,500, making it an surprisingly affordable entry point into the lucrative insurance industry where you can help clients save money while building a profitable business from day one.
Financial Summary
Franchise Fee
$25,000
Investment Range
$40,000 - $118,500
Investment Midpoint
$79,250
Minimum Cash Required
$40,000
Royalty Fees
20% - 50%
Brand Fund
2%
Brand Bragging Rights
Established 2003 with proven track record
1,238+ units demonstrate system strength
Technology-driven digital insurance platform
Multi-carrier comparison shopping model
Recession-resistant insurance industry positioning
Scalable commission-based revenue structure
Financial Analysis
Goosehead Insurance presents an accessible entry point into the insurance sector with investment requirements of $40,000-$118,500, positioning slightly below the sub-sector average range of $48,177-$113,766. This moderate capital requirement makes it attractive for emerging entrepreneurs seeking entry into the stable insurance industry. The insurance sector benefits from recession-resistant characteristics and mandatory coverage requirements, providing consistent demand regardless of economic cycles. However, the reported gross revenue of $228,360 falls notably below the sub-sector average of $401,253, which may reflect the franchise's business model focusing on commission-based revenue streams rather than traditional premium collections. Established in 2003 with 1,238 units, Goosehead demonstrates substantial system maturity and aggressive expansion, indicating strong franchisor support infrastructure and proven operational systems. The insurance brokerage model offers scalability advantages through client portfolio growth and potential multi-location development. Ideal investors should possess strong relationship-building skills and sales acumen, as success depends heavily on client acquisition and retention. The digital-forward approach evident in their technology platform suggests adaptation to modern consumer preferences. Market demographics favor educated professionals and homeowners requiring comprehensive coverage solutions. Territory protection and exclusive rights become critical considerations given the relationship-dependent nature of insurance sales. Prospective franchisees should thoroughly review the FDD to understand commission structures, ongoing fees, and territorial limitations before making investment decisions.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Goosehead Insurance. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

Financing Partner

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CRF USA

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First Bank of the Lake

Financing Partner

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Golden Capital Solutions Logo

Golden Capital Solutions

Financing Partner

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Location Analysis
Goosehead Insurance demonstrates robust national coverage with widespread presence across most U.S. states, showcasing particularly strong presence in key markets. Texas leads with a significant concentration of locations, followed by strong market presence in Michigan, California, Florida, and New Jersey, indicating successful penetration in diverse economic environments. The franchise's exceptional average rating of 4.68 across thousands of customer reviews suggests consistent service quality nationwide.

The notable concentration in Texas, representing a substantial portion of all locations, provides a strong operational foundation, while the balanced distribution across other major markets indicates successful adaptation to varied regulatory environments and consumer needs. Growth opportunities exist particularly in the Northeast and Pacific Northwest, where market penetration appears lower.

Ideal locations typically align with affluent suburban communities and growing metropolitan areas with strong small business presence. Successful franchises often position themselves near business districts and residential developments with higher household incomes. Market analysis suggests optimal performance in areas with population densities above 100,000 within a 5-mile radius and median household incomes exceeding $75,000.

Prospective franchisees should focus on underserved markets within existing strong-performing states, particularly targeting growing suburban areas with strong small business communities and higher-than-average insurance needs.
Total US Locations1238
Open Franchises1226
Corporate Locations12
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Goosehead Insurance. Learn about the experience and expertise of the executive team guiding Goosehead Insurance's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Goosehead Insurance. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Goosehead Insurance's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Goosehead Insurance's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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