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Brightway Insurance

Information based on 2024 FDD
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Brand Highlights
  • Founded in 2003
  • Franchising Since 2008
  • 333 US Franchises
  • $56,900 - $159,000 Investment Range
  • $651,362 Average Gross Revenue
  • 15% - 20% Royalty Fee
  • $25,000 Franchise Fee
Pre-qualification Amount

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Franzy Fit Score

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Brand Description

Brightway Insurance has established itself as a leading force in the insurance agency franchise sector since 2003, revolutionizing how insurance services are delivered to consumers. As an innovative insurance franchise, Brightway stands out by offering a unique business model that combines the independence of agency ownership with the comprehensive support of a national brand.

What sets Brightway apart is their commitment to providing franchisees with exceptional backend support, allowing owners to focus primarily on building client relationships and growing their business. Their model enables franchise owners to offer an extensive portfolio of insurance products from multiple carriers, giving clients more choices and competitive rates.

The franchise's success is evident in their consistently positive customer reviews, which frequently highlight their agents' expertise, responsiveness, and ability to find the best coverage options at competitive prices. Brightway agents are known for their consultative approach, taking time to understand clients' specific needs while providing personalized insurance solutions for home, auto, and business coverage.

Brightway's comprehensive training program and ongoing support system equip franchisees with the tools needed to succeed, even if they don't have prior insurance experience. Their technology platform and marketing support help franchise owners streamline operations and effectively reach their target market.

For entrepreneurs seeking a proven business model in the financial services sector, Brightway Insurance offers the opportunity to build a sustainable business while making a meaningful impact in their communities by helping clients protect their most valuable assets.

DID YOU KNOW?

How much does it cost to start a franchise with Brightway Insurance?

$56,900
$159,000
Did you know that launching your own Brightway Insurance franchise - one of the fastest-growing independent insurance agencies in America - requires a total investment between $56,900 and $159,000, which covers everything from your franchise fee and initial setup costs to getting your office ready to help clients find the perfect insurance coverage in your community?
Financial Summary
Franchise Fee
$25,000
Investment Range
$56,900 - $159,000
Investment Midpoint
$107,950
Minimum Cash Required
$56,900
Royalty Fees
15% - 20%
Brand Fund
N/A
Brand Bragging Rights
21 Years of Proven Operating History Since 2003
335+ Active Units Across Established Network
62% Higher Revenue Performance vs. Sub-Sector Average
Pioneered 'You Sell, We Service' Business Model
Performance-Based Commission Structure with Growth Rewards
Comprehensive Learning & Development Support Programs
Financial Analysis
Brightway Insurance requires an investment range of $56,900 to $159,000, with the minimum investment slightly above the sub-sector average of $48,177, while the maximum significantly exceeds the average of $113,766 by approximately 40%. This positions it as a premium investment opportunity within the insurance franchise sector. The insurance industry benefits from stable market fundamentals driven by mandatory coverage requirements and consistent consumer demand.

With 335 units and 21 years of operation since 2003, Brightway demonstrates substantial system maturity and proven scalability across its established network. The reported gross revenue of $651,362 significantly outperforms the sub-sector average of $401,253, representing 62% higher revenue performance than typical insurance franchises.

The franchise operates within the independent insurance agency model, allowing access to multiple carriers and personalized service delivery. Success in this sector typically requires strong sales capabilities and relationship-building skills, as performance depends heavily on client acquisition and retention. The business model appeals to operators seeking professional services opportunities with established brand recognition. Prospective franchisees should carefully evaluate territory availability and market saturation in their target areas, as competition density may impact growth potential in established markets.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Brightway Insurance. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

Financing Partner

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CRF USA Logo

CRF USA

Financing Partner

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First Bank of the Lake

Financing Partner

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Golden Capital Solutions Logo

Golden Capital Solutions

Financing Partner

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Location Analysis
Brightway Insurance demonstrates strong regional presence across multiple states, showing particular strength in the Southeast. The company maintains a notable concentration in Florida, with significant market presence in Texas and North Carolina, indicating a strategic focus on high-growth Sun Belt markets. The franchise's exceptional 4.74 average rating across thousands of customer reviews suggests strong operational performance and customer satisfaction across regions.

The strong foundation in Florida, combined with an expanding presence in major markets like Texas and New York, signals successful market diversification. The franchise shows particular promise in metropolitan areas with strong population growth and robust business communities. Current geographic distribution suggests opportunities for expansion in underserved Midwest and Western markets, where insurance demand remains strong.

Ideal locations for new franchises typically include growing suburban areas with median household incomes above $65,000 and a high concentration of small businesses. Success factors include proximity to commercial districts, visibility from major thoroughfares, and demographics skewing toward homeowners and small business owners. Market analysis suggests particular growth potential in secondary markets within current operating states, especially in Texas and North Carolina, where existing units demonstrate strong performance with room for additional coverage.
Total US Locations335
Open Franchises333
Corporate Locations2
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Brightway Insurance. Learn about the experience and expertise of the executive team guiding Brightway Insurance's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Brightway Insurance. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Brightway Insurance's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Brightway Insurance's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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