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Wingstop

Information based on 2024 FDD
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Brand Highlights
  • Founded in 1994
  • Franchising Since 1998
  • 1877 US Franchises
  • $259,400 - $912,100 Investment Range
  • $1,816,486 Average Gross Revenue
  • 5% - 6% Royalty Fee
  • $10,000 Franchise Fee
Pre-qualification Amount

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Brand Description

Wingstop, founded in 1994, is a globally recognized brand specializing in flavorful chicken wings, fries, and sides. Known for its bold flavors and high-quality food, Wingstop has cultivated a loyal following and a reputation for excellence. Franchisees benefit from a proven business model, a strong support system, and the opportunity to join a fast-growing brand that’s redefining the fast-casual dining experience.

DID YOU KNOW?

How much does it cost to start a franchise with Wingstop?

$259,400
$912,100
Starting your own Wingstop franchise - famous for their 11 bold flavors and hand-sauced wings - requires a total investment between $259,400 and $912,100, which covers everything from the franchise fee and kitchen equipment to build-out costs and working capital needed to bring those legendary atomic wings to your community.
Financial Summary
Franchise Fee
$10,000
Investment Range
$259,400 - $912,100
Investment Midpoint
$585,750
Minimum Cash Required
$259,400
Royalty Fees
5% - 6%
Brand Fund
5%
Brand Bragging Rights
Nearly 2,000 locations nationwide
30 years proven franchise system
Below-average investment requirements
Above-average gross revenue performance
Delivery-optimized business model
Strong sports entertainment alignment
Financial Analysis
Wingstop presents an attractive entry-level investment opportunity with total capital requirements ranging from $259,400 to $912,100, positioning significantly below the wings sub-sector averages of $686,536-$1,527,408. This lower barrier to entry makes the franchise accessible to emerging entrepreneurs while maintaining association with a proven brand.

The chicken wings segment benefits from strong consumer demand trends toward casual dining and delivery-friendly formats. Wings restaurants have demonstrated resilience through economic cycles, supported by social dining occasions and sports entertainment culture. The segment's growth aligns with increasing off-premise consumption and third-party delivery expansion.

With 1,926 units and 30 years of operation since 1994, Wingstop demonstrates substantial system maturity and market validation. This extensive footprint indicates proven operational systems, established supply chains, and refined franchise support infrastructure. The brand's scale provides negotiating power with suppliers and comprehensive training programs.

The reported gross revenue of $1,816,486 exceeds sub-sector averages, suggesting strong unit-level performance potential. However, prospective investors should carefully evaluate local market conditions, labor availability, and competitive density. The counter-service model requires effective operational management and staff training.

Ideal candidates should possess $300,000-$400,000 liquid capital and restaurant or retail management experience. Multi-unit development opportunities exist for qualified investors seeking portfolio expansion. The franchise suits markets with strong demographics for casual dining and delivery services.

Prospective franchisees must thoroughly review the Franchise Disclosure Document and conduct comprehensive due diligence before making investment decisions.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Wingstop. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Wingstop demonstrates strong market penetration across multiple states, with widespread coverage throughout the United States, showing particular strength in the Midwest and Southeast regions. The brand maintains a notable presence in key markets like Michigan, Virginia, Illinois, Texas, and Georgia, suggesting successful market adaptation across diverse geographic areas.

Customer satisfaction metrics reveal strong performance across numerous customer reviews, indicating consistent operational excellence. High-performing locations, such as those in major metropolitan areas like Houston, demonstrate the potential for exceptional results in well-selected locations.

Ideal Wingstop locations typically succeed in densely populated urban and suburban areas with strong lunch crowds and delivery potential. The franchise shows particular strength in markets with high concentrations of millennials and Gen-Z consumers, especially near universities and office complexes. Key success factors include high-visibility locations with strong delivery radius coverage and proximity to complementary businesses.

Significant expansion opportunities exist in underserved markets, particularly in the Northeast and Western regions where market penetration is currently lower. Prospective franchisees should focus on areas with median household incomes above $50,000, strong delivery infrastructure, and robust third-party delivery adoption rates.
Total US Locations1926
Open Franchises1877
Corporate Locations49
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Wingstop. Learn about the experience and expertise of the executive team guiding Wingstop's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Wingstop. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Wingstop's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Wingstop's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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