
- Founded in 1981
- Franchising Since 1982
- 168 US Franchises
- $486,630 - $697,467 Investment Range
- $331,554 Average Gross Revenue
- 6% Royalty Fee
- $35,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a TCBY franchise.
Get pre-qualified for financingTCBY (The Country's Best Yogurt) has been a pioneer in the frozen dessert industry since 1981, establishing itself as America's original frozen yogurt brand. With a legacy spanning over four decades, TCBY has consistently innovated to meet changing consumer preferences while maintaining its commitment to quality and taste.
The brand offers an extensive menu of premium frozen yogurt, including traditional favorites, no-sugar-added options, and dairy-free alternatives made with almond and oat milk, catering to various dietary preferences and restrictions. What sets TCBY apart is its self-serve model that empowers customers to create their perfect dessert experience, featuring an impressive selection of over 50 toppings ranging from fresh fruits to decadent treats.
Beyond traditional cups and cones, TCBY has expanded its offerings to include specialty items such as smoothies, shakes, and custom-made frozen yogurt cakes perfect for special occasions. The brand is particularly known for its signature White Chocolate Mousse flavor and innovative seasonal offerings that keep customers coming back.
TCBY locations are designed to be welcoming community gathering spots, with many featuring comfortable seating areas and family-friendly amenities. The brand's commitment to customer service is evident in its consistently positive reviews, with customers frequently praising the friendly staff, clean environments, and convenient features like drive-through service at select locations.
As a franchise opportunity, TCBY combines a beloved brand name with a proven business model, comprehensive training programs, and ongoing operational support. The brand continues to adapt to modern consumer preferences while maintaining its position as a trusted name in the frozen dessert industry.
How much does it cost to start a franchise with TCBY?
- Franchise Fee
- $35,000
- Investment Range
- $486,630 - $697,467
- Investment Midpoint
- $592,049
- Minimum Cash Required
- $486,630
- Royalty Fees
- 6%
- Brand Fund
- 3%
The frozen yogurt segment benefits from growing health-conscious consumer trends, with TCBY's emphasis on nutritional benefits aligning with demographic shifts toward better-for-you dessert alternatives. However, the reported gross revenue of $331,554 falls below the sub-sector average of $414,337, indicating performance challenges relative to investment requirements in the competitive dessert landscape.
With 43 years of operation since 1981 and 168 current units, TCBY demonstrates operational longevity in the frozen yogurt market. The franchise maintains a health-focused brand positioning with dietary-inclusive product offerings that differentiate it from traditional ice cream concepts.
The business model suits investors seeking opportunities in the health-conscious dessert segment with established brand recognition. Prospective franchisees should carefully evaluate the investment-to-revenue ratio and conduct thorough market analysis given the higher-than-average capital requirements and below-average revenue performance in the competitive dessert franchise landscape.
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See the Revenue Potential!
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Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like TCBY. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
Customer satisfaction metrics are solid, with positive consumer ratings across numerous reviews, indicating consistent service quality and brand performance. The strong presence in southeastern states suggests successful adaptation to warm-weather markets where frozen dessert demand remains high year-round.
Key expansion opportunities exist in underserved markets, particularly in the Northeast and Western regions where TCBY's footprint is less established. Ideal locations typically include suburban areas with high foot traffic, proximity to retail centers or entertainment venues, and demographics skewing toward families and health-conscious consumers with disposable income.
Successful TCBY locations often feature accessibility to major thoroughfares, ample parking, and co-tenancy with complementary retailers. The moderate market presence suggests room for strategic growth, particularly in regions with proven success metrics and similar demographic profiles to existing high-performing markets.
Access the detailed territory map to find prime locations and see where this franchise operates. This information is vital for understanding your market potential and exclusivity rights.
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Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
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Executive Team
Get to know the leadership behind TCBY. Learn about the experience and expertise of the executive team guiding TCBY's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving TCBY. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review TCBY's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about TCBY's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 1981
- Franchising Since 1982
- 168 US Franchises
- $486,630 - $697,467 Investment Range
- $331,554 Average Gross Revenue
- 6% Royalty Fee
- $35,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a TCBY franchise.
Get pre-qualified for financing











