Snapology

Snapology

Franzy VerifiedInformation based on 2026 FDD

Children's Services · Other Children's Businesses

Investment min
$75K
Total: $75K–$105.6K
Avg gross revenue
$279.8K
Unit-level, 2026
Franchise fee
$40K
Veteran discount available
Royalty
7%
of gross revenue
Locations
129
Franchising since 2015

Description

What is Snapology?

STEM/STEAM education for kids ages 4-14 using LEGO® bricks and robotics through classes, camps, and parties

Snapology is a dynamic children's education franchise that has revolutionized STEM and STEAM learning through creative play since 2010. Using LEGO® bricks, robotics, and interactive activities, Snapology creates an engaging environment where children ages 4-14 can develop critical thinking skills while having fun.

The franchise's innovative approach combines hands-on learning with popular themes like Minecraft, Star Wars, and superheroes to capture children's imagination and interest. Programs include after-school classes, summer camps, birthday parties, field trips, and special events, all designed to make learning exciting and accessible.

What sets Snapology apart is its commitment to educational excellence through play-based learning. Their curriculum is carefully crafted to develop skills in science, technology, engineering, arts, and mathematics, while simultaneously fostering creativity, social skills, and problem-solving abilities. The brand's success is evident in its consistently positive reviews from both parents and children, who praise the engaging instructors, clean facilities, and structured yet fun learning environment.

Snapology's business model offers multiple revenue streams through various program offerings, making it an attractive opportunity for entrepreneurs passionate about children's education. The franchise provides comprehensive training, proven curriculum, and ongoing support to help franchise owners succeed in their local markets. With their strong focus on STEM education and increasing demand for enrichment programs, Snapology continues to grow as a leader in children's educational entertainment.

  • LEGO-based learning
  • STEM enrichment programs
  • After-school and camp model
  • Birthday party services
  • Screen-alternative activities
  • Homeschool STEM support

Location Analysis

Where Snapology wins

Snapology's strongest presence is in the Northeast and Mid-Atlantic United States, anchored by its Pittsburgh, Pennsylvania origin and headquarters region. Pennsylvania is the top state, and Pittsburgh serves as the founding market. Units cluster in suburban, family-dense areas around larger metros rather than rural markets. Territories are often located near concentrations of elementary schools, preschools, and community centers that host programs. The mobile and in-school delivery model allows multiple territories to coexist across one metro without requiring separate storefronts. The core customer base includes families with elementary and early-middle-school children in dual-income suburban households that purchase enrichment classes, camps, and birthday parties. Proximity to schools and youth organizations is emphasized over retail frontage. Prospective franchisees should validate local school-age population density, partnership opportunities with educational institutions, and household demand for paid STEAM enrichment programming.
Total Locations
130
Franchise units
129
Corporate locations
1
Avg. sq. footage

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Financial Analysis

The numbers behind Snapology

Avg gross revenue$279,820
Investment range$74,950 – $105,600
Investment midpoint$90,275
Brand fund1%
Royalty7%
Franchise fee$40,000
Min. net worth$75,000
Min. liquid capital$50,000

Veteran discount available

Snapology participates in a veteran discount program on the franchise fee. Ask your Franzy advisor or the brand for current eligibility and terms.

Snapology requires an initial investment between $74,950 and $105,600, with a franchise fee of $40,000. The brand was founded in 2010 and operates 129 units. Reported gross revenue is $279,820. The model accommodates both mobile operators working from partner sites and fixed discovery-center locations, which may influence capital deployment and overhead structure. Mobile formats reduce real estate costs by delivering programs at schools, preschools, and community venues. The franchise fee represents a significant portion of the lower investment threshold. Multi-unit and multi-territory ownership is common, suggesting some operators expand beyond a single territory. International expansion proceeds through master or area development arrangements rather than individual unit placements.
Did you know? Snapology is a children's services franchise offering LEGO-brick STEAM programming. The initial investment ranges from $74,950 to $105,600. The franchise fee is $40,000. The model supports both mobile delivery at partner sites and fixed discovery-center formats, offering flexibility in real estate and operational approach.

Financing partners

Vetted partners, tailored to franchisees

Your Franzy advisor can connect you with these partners later in the process — competitive rates, specialized in franchise financing.

FranFund

Lender

CRF USA

Nonprofit SBA lender; provides financing for franchise acquisitions, startups, and expansion.

Lender

First Bank of the Lake

Lender

Pension Pros

Lender

The model

How Snapology works

01
Ownership

This franchise is flexible — it can be run either way.

Part-Time (Executive)

Owner stays in an executive role — sets strategy, hires a manager, and oversees crews. Typically 5–20 hr/wk after ramp; many keep their day job.

Full-Time

Owner runs the business as their primary job — leads the team day-to-day on the ground, 40+ hr/wk.

02
Revenue
Revenue model not specified.
03
Customer
B2B

Sells to businesses, contractors, or property owners.

B2C

Sells directly to consumers and homeowners.

Mixed

Serves both businesses and consumers.

FDD Item 7

Initial investment range

$75K–$105.6K
Most common
$74,950
Minimum
$90,275
Midpoint
$105,600
Maximum

The investment range midpoint (from range reported on Item 7) is $90,275 and financing can reduce cash-at-close by 80–90%.

FDD Item 19

Average gross sales

Avg
$240.1K
YOY change (2024 -> 2026)
+23%

According to Item 19 of the Franchise Disclosure Document, Snapology has an average gross revenue of $279.8K. (Note: This information is based on the latest FDD in our records. Please review the Franchise Disclosure Document (FDD) and confirm this information directly with the brand. We make no claims of accuracy for the information presented.)

Over time

+24% YoY
129 units open as of 2026 FDD+25 in last 12 mo

2026 Franchise Disclosure

FDD documents

Below are items 2, 3, 4, 7, 11 and 19 for Snapology's 2026 FDD. The complete FDD is delivered to you directly by the franchisor, per the FTC Franchise Rule.

Estimated initial investment
FDD Item 7 · PDF
Financial performance representations
FDD Item 19 · PDF
Members-only items
Executive team
FDD Item 2 · PDF
Litigation
FDD Item 3 · PDF
Bankruptcy
FDD Item 4 · PDF
Franchisor assistance
FDD Item 11 · PDF
Members only
Unlock the 2026 FDD

Connect to download Items 2, 3, 4, and 11 — direct from the franchisor.

Buyer FAQs

Frequently asked questions

The initial investment for a Snapology franchise typically ranges between $74,950.00 and $105,600.00. This includes the franchise fee, equipment, real estate, and other startup costs. To get a detailed breakdown and better understand the financial requirements, we recommend scheduling a call with the Franzy team. We'll walk you through the specifics and answer any questions you might have. For more detailed information, refer to the financial sections of the FDD.

Disclaimer. The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2026. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

Snapology
Snapology
$279.8K avg revenue · 129+ US franchises