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Smoothie King

Information based on 2024 FDD
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Brand Highlights
  • Founded in 1973
  • Franchising Since 1988
  • 1093 US Franchises
  • $320,600 - $648,465 Investment Range
  • $661,316 Average Gross Revenue
  • 6% Royalty Fee
  • $25,000 Franchise Fee
Pre-qualification Amount

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Brand Description

Smoothie King, established in 1973, has revolutionized the healthy beverage industry by creating purposeful smoothies that fuel customers' unique health and fitness journeys. With over 1,100 locations across the United States, this fast-casual franchise has built a loyal following through its commitment to using high-quality, whole ingredients and offering customizable nutrition solutions.

What sets Smoothie King apart is their 'Rule The Day' philosophy, which emphasizes empowering customers to live healthy, active lifestyles. Their menu features an extensive selection of smoothies categorized by fitness goals – from workout recovery and weight management to immune system support and meal replacement options. The brand has also expanded its offerings to include popular açaí bowls and other innovative products that cater to various dietary preferences, including vegan and gluten-free options.

The franchise is renowned for its exceptional customer service, with countless reviews highlighting the friendly, knowledgeable staff who help customers navigate the menu to find their perfect blend. The business model includes both traditional stores and drive-thru locations, providing convenient access for busy consumers seeking healthy alternatives on-the-go.

Smoothie King's commitment to transparency in ingredients and nutrition has established them as a trusted name in the health food sector. Their robust rewards program, user-friendly mobile app, and consistent product quality have helped build a strong, recurring customer base. For entrepreneurs passionate about health and wellness, Smoothie King offers the opportunity to join a proven brand that continues to adapt and grow in the expanding healthy food and beverage market.

DID YOU KNOW?

How much does it cost to start a franchise with Smoothie King?

$320,600
$648,465
Starting your own Smoothie King franchise - where you'll be blending up nutritious smoothies and wellness products for health-conscious customers - requires a total investment between $320,600 and $648,465, which covers everything from the franchise fee and equipment to build-out costs and working capital needed to launch your smoothie business.
Financial Summary
Franchise Fee
$25,000
Investment Range
$320,600 - $648,465
Investment Midpoint
$484,533
Minimum Cash Required
$320,600
Royalty Fees
6%
Brand Fund
3%
Brand Bragging Rights
50+ years proven franchise system
1,152+ locations nationwide presence
Health-focused consumer trend alignment
Established brand recognition advantage
Comprehensive operational support systems
Mobile app technology integration
Financial Analysis
Smoothie King presents a mid-tier investment opportunity with total capital requirements ranging from $320,600 to $648,465, positioning below the fast-casual sub-sector averages of $406,514-$894,151. This lower entry point makes the franchise accessible to emerging entrepreneurs while maintaining association with an established brand. The health-focused beverage sector benefits from strong consumer wellness trends and growing demand for convenient, nutritious options, though faces intensifying competition from both traditional and emerging juice concepts.

With 1,152 units and 50+ years of operation since 1973, Smoothie King demonstrates substantial system maturity and market penetration across diverse geographic markets. This extensive footprint indicates proven operational systems and franchisor experience, though may limit prime territory availability in saturated markets. The reported gross revenue of $661,316 falls slightly below sub-sector averages, potentially reflecting varying market conditions or operational factors requiring careful territory analysis.

Ideal investors should possess $200,000-$300,000 in liquid capital with food service experience preferred but not mandatory. The business model suits owner-operators seeking hands-on involvement in health-conscious communities with strong demographic support for premium beverage concepts. Multi-unit development opportunities exist for qualified investors with adequate capitalization. Territory rights and market protection vary by market density and existing unit proximity. Prospective franchisees should thoroughly review the FDD, analyze local market dynamics, and conduct comprehensive due diligence before committing capital to ensure alignment with investment objectives and market conditions.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Smoothie King. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Smoothie King demonstrates a strategic regional presence across multiple states, showing particular strength in the Southeast and Mid-Atlantic regions. The franchise maintains strong market penetration in states like Georgia, Florida, Maryland, Texas, and Virginia, indicating successful operations in areas with health-conscious demographics and favorable climate conditions for year-round smoothie consumption.

The brand's consistent performance ratings across locations suggests stable operational execution, though there's room for improvement in customer satisfaction. Select locations, such as the Poughkeepsie, NY store, demonstrate the potential for exceptional performance when properly executed.

Ideal locations typically feature high foot traffic, proximity to fitness centers, universities, or health-focused retail centers, and areas with median household incomes above $50,000. The franchise shows particular success in suburban markets with health-conscious demographics and warm weather climates. Significant expansion opportunities exist in the Northeast and Western states, where market presence is currently more limited.

Prospective franchisees should focus on locations with strong health-conscious populations, active lifestyle communities, and areas with limited competition in the healthy beverage segment. Key success factors include visibility from major thoroughfares, adequate parking, and proximity to complementary businesses that attract health-minded consumers.
Total US Locations1152
Open Franchises1093
Corporate Locations59
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Smoothie King. Learn about the experience and expertise of the executive team guiding Smoothie King's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Smoothie King. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Smoothie King's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Smoothie King's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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