- Founded in 2011
- Franchising Since 2011
- 58 US Franchises
- $371,400 - $856,100 Investment Range
- $1,323,061 Average Gross Revenue
- 5% - 6% Royalty Fee
- $30,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Salsarita franchise.
Get pre-qualified for financingSalsarita's Fresh Mexican Grill stands out in the competitive fast-casual Mexican restaurant segment by delivering an exceptional combination of fresh, customizable cuisine and outstanding customer service. Since 2011, this growing franchise has built a loyal following through its commitment to quality ingredients and a welcoming dining experience.
What sets Salsarita's apart is their dedication to freshness and authenticity. Each location features an assembly-line style service where customers can watch their meals being prepared with fresh ingredients right before their eyes. Their menu offers a wide variety of Mexican-inspired favorites, including burritos, tacos, quesadillas, nachos, and their signature burrito bowls. Their renowned queso, house-made salsas, and perfectly seasoned thin-crispy chips have become customer favorites.
The franchise places a strong emphasis on customer experience, with consistently positive reviews highlighting the friendly, attentive staff and clean, welcoming atmosphere. Their efficient service model caters to both dine-in and takeout customers, making it an ideal choice for lunch breaks or family dinners. The restaurant also offers comprehensive catering services, perfect for corporate events and special occasions.
Salsarita's commitment to value is evident in their generous portions, competitive pricing, and regular weekly specials. Their loyalty program rewards frequent customers with special offers and discounts, fostering a strong community connection. With a focus on quality, service, and customer satisfaction, Salsarita's has positioned itself as a superior alternative to other fast-casual Mexican restaurants, making it an attractive option for both customers and potential franchisees.
How much does it cost to start a franchise with Salsarita?
- Franchise Fee
- $30,000
- Investment Range
- $371,400 - $856,100
- Investment Midpoint
- $613,750
- Minimum Cash Required
- $371,400
- Royalty Fees
- 5% - 6%
- Brand Fund
- 0% - 2%
The brand demonstrates exceptional financial performance with gross revenue of $1,323,061, which dramatically outperforms the sub-sector average of $422,028 by over 200%. This revenue strength positions Salsarita's as a standout performer in the healthy fast-casual dining space, despite operating in the competitive food and beverage industry.
With 69 active units and 13 years of operational history since 2011, Salsarita's demonstrates system maturity while maintaining growth potential. The franchise shows strong market positioning within the broader healthy dining segment, offering Mexican-inspired cuisine that bridges traditional fast-casual Mexican food with the health-conscious salads and bowls market.
Ideal investors should possess substantial liquid capital given the premium investment requirements, along with restaurant or retail management experience. The brand's focus on fresh, customizable options appeals to health-conscious consumers seeking convenient dining alternatives. Territory development opportunities exist given the system's current scale of 69 units, though prospective franchisees should carefully evaluate local market dynamics and competitive positioning within both the Mexican fast-casual and healthy dining segments.
Understand What It Takes to Get Started!
Discover the financial commitment required to launch this franchise. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
Answer a few quick questions - just 15 seconds - to reveal this detail and take the first step toward your dream business!
See the Revenue Potential!
Curious about how much you could earn? The average gross sales data gives you a realistic view of the franchise's earning potential and success stories from existing franchisees.
Provide a little information about yourself (it only takes 15 seconds) to access this valuable insight and start planning your future success!
Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Salsarita. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
Customer satisfaction metrics are solid, with an average rating of 3.98 across thousands of reviews, indicating consistent service quality and brand execution. The Knoxville location's strong performance exemplifies above-average results in secondary markets.
The franchise's geographic distribution reveals a strategic focus on mid-sized metropolitan areas within the Southeast, where competition from national fast-casual chains may be less intense. This positioning allows Salsarita to establish strong market presence in underserved areas while maintaining operational efficiency through regional clustering.
Expansion opportunities exist in adjacent Southeast markets and mid-Atlantic states, particularly in areas with similar demographic profiles to successful existing locations. Ideal new locations should target areas with strong daytime population, proximity to office complexes or retail centers, and median household incomes aligned with fast-casual dining preferences. The franchise's success in university towns and suburban retail corridors suggests these environments as promising targets for new franchisees.
Access the detailed territory map to find prime locations and see where this franchise operates. This information is vital for understanding your market potential and exclusivity rights.
Complete a short questionnaire in just a minute to uncover this map and identify the perfect territory for your business!
Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
Answer a few brief questions to access this growth data and make an informed decision about your future! It only takes 15 seconds and is completely free.
Executive Team
Get to know the leadership behind Salsarita. Learn about the experience and expertise of the executive team guiding Salsarita's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving Salsarita. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review Salsarita's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about Salsarita's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 2011
- Franchising Since 2011
- 58 US Franchises
- $371,400 - $856,100 Investment Range
- $1,323,061 Average Gross Revenue
- 5% - 6% Royalty Fee
- $30,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Salsarita franchise.
Get pre-qualified for financing
