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- Founded in 1991
- Franchising Since 1992
- 148 US Franchises
- $273,500 - $385,500 Investment Range
- $501,840 Average Gross Revenue
- 7% Royalty Fee
- $25,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Pretzelmaker franchise.
Get pre-qualified for financingTake our Fit Score survey to see if Pretzelmaker is a good match for you.
Pretzelmaker has been delighting customers with freshly baked, hand-rolled pretzels since 1991, establishing itself as a beloved name in the specialty snack industry. With locations primarily in shopping centers and malls across America, this franchise has mastered the art of creating irresistible soft pretzels that consistently earn rave reviews for their perfect texture, freshness, and taste.
What sets Pretzelmaker apart is their commitment to quality and innovation. Each pretzel is crafted from scratch throughout the day, ensuring customers always receive a warm, soft pretzel with the perfect balance of chewy interior and slightly crispy exterior. Their menu features an array of options, from classic salted pretzels to creative variations like cinnamon sugar, as well as popular pretzel bites and pretzel dogs. The signature dipping sauces, particularly their renowned honey mustard and cheese options, have developed a loyal following.
The brand's success is built on more than just great products – it's also about creating an exceptional customer experience. Franchisees and their staff are known for providing friendly, efficient service in clean, welcoming environments. The business model is streamlined and focused, with operations centered on a simple yet beloved product that has universal appeal.
For entrepreneurs seeking a food service opportunity, Pretzelmaker offers a proven concept with strong brand recognition and a dedicated customer base. The franchise provides comprehensive training and ongoing support, helping owners master both the art of pretzel-making and the science of successful business operations. As part of a larger network of successful franchisees, owners benefit from established systems and processes while serving up smiles one pretzel at a time.
How much does it cost to start a franchise with Pretzelmaker?
- Franchise Fee
- $25,000
- Investment Range
- $273,500 - $385,500
- Investment Midpoint
- $329,500
- Minimum Cash Required
- $273,500
- Royalty Fees
- 7%
- Brand Fund
- 2%
The pretzel segment benefits from strong snack food market dynamics, with consumers increasingly seeking convenient, customizable food options. Mall-based and high-traffic locations drive the business model, though retail real estate shifts require careful site selection considerations. The specialty snack market shows resilience through economic cycles, supported by affordable price points and impulse purchase behavior.
With 148 units and 33 years of operation since 1991, Pretzelmaker demonstrates substantial system maturity and operational refinement. This extensive history provides proven business systems and operational protocols, though the moderate unit count suggests selective growth rather than aggressive expansion. The brand's longevity indicates franchisor stability and market acceptance.
The reported gross revenue of $501,840 falls below the sub-sector average of $557,881, warranting careful analysis of individual unit economics and market factors. Territory considerations include foot traffic patterns, demographic alignment, and competitive density in target markets.
Ideal investors should possess food service experience and strong operational management skills, with sufficient liquid capital to support working capital requirements during the initial operating period. Multi-unit development potential exists for qualified operators in suitable markets.
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See the Revenue Potential!
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Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Pretzelmaker. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
The brand shows particular strength in shopping centers and high-foot-traffic locations, with successful units like the well-performing Murray, Utah location demonstrating the potential for excellence in well-chosen sites. Market presence is notably concentrated in states with strong retail infrastructure and diverse demographic profiles, though significant expansion opportunities exist in the Midwest and Southeast regions.
Ideal locations for new franchisees should prioritize high-visibility retail centers, particularly enclosed malls and shopping destinations with consistent foot traffic. Demographics supporting successful locations typically include areas with median household incomes above $50,000 and a mix of both working professionals and families. The current national footprint suggests substantial growth potential in untapped markets, particularly in states adjacent to existing successful territories.
Access the detailed territory map to find prime locations and see where this franchise operates. This information is vital for understanding your market potential and exclusivity rights.
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Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
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Executive Team
Get to know the leadership behind Pretzelmaker. Learn about the experience and expertise of the executive team guiding Pretzelmaker's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving Pretzelmaker. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review Pretzelmaker's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about Pretzelmaker's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 1991
- Franchising Since 1992
- 148 US Franchises
- $273,500 - $385,500 Investment Range
- $501,840 Average Gross Revenue
- 7% Royalty Fee
- $25,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a Pretzelmaker franchise.
Get pre-qualified for financingTake our Fit Score survey to see if Pretzelmaker is a good match for you.
