



Take our Fit Score survey to see if PJ's Coffee of New Orleans is a good match for you.
- Founded in 1978
- Franchising Since 1989
- 192 US Franchises
- $498,000 - $1,698,000 Investment Range
- N/A Average Gross Revenue
- 5% Royalty Fee
- $40,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a PJ's Coffee of New Orleans franchise.
Get pre-qualified for financingTake our Fit Score survey to see if PJ's Coffee of New Orleans is a good match for you.
PJ’s Coffee is a New Orleans–born brand with over 45 years of heritage and one of the most loyal customer bases in the coffee space. We were founded in 1978, and unlike a lot of newer coffee concepts, we’ve already proven we can scale while staying true to who we are. What really sets PJ’s apart is that we’re a community-first brand. Every café is locally owned and operated, and our franchisees become true neighborhood staples. We’re known for approachable, high-quality coffee - especially our signature cold brew and iced coffee - which drives strong repeat business in all seasons, not just the morning rush. From a franchise perspective, we offer flexible formats - traditional cafés, drive-thru–focused models, and non-traditional locations - so franchisees can choose what best fits their market and investment goals. Our drive-thru performance, in particular, has been a huge growth driver. We’re also very hands-on with support. Franchisees get real estate and site selection guidance, training, marketing support, and ongoing operations help. This isn’t a ‘sign-and-disappear’ model - we’re deeply invested in helping owners succeed long term. The ideal PJ’s franchisee is someone who values culture, consistency, and community impact just as much as returns. If you’re looking for a brand with strong unit economics, a differentiated Southern identity, and room to grow with a proven system, PJ’s is a really compelling opportunity.”
How much does it cost to start a franchise with PJ's Coffee of New Orleans?
- Franchise Fee
- $40,000
- Investment Range
- $498,000 - $1,698,000
- Investment Midpoint
- $1,098,000
- Minimum Cash Required
- $175,000
- Royalty Fees
- 5%
- Brand Fund
- 2%
The coffee shop sector benefits from consistent consumer demand and growing specialty coffee appreciation. PJ's 45-year operational history since 1978 demonstrates proven system resilience through multiple economic cycles. With 169 units across multiple states, the franchise shows measured growth while maintaining quality control and brand standards.
The reported gross revenue of $990,180 substantially exceeds sub-sector averages of $307,288, though investors should verify this data through FDD Item 19 disclosures. The brand's unique cold-drip process and New Orleans positioning create differentiation in a competitive market.
Ideal investors should possess liquid capital exceeding $400,000 and restaurant/retail experience. The business model requires hands-on management or experienced operators due to specialized brewing processes and food service components. Multi-unit development opportunities exist in underserved markets, though territory availability varies by region. Prospective franchisees must thoroughly review the FDD and conduct comprehensive due diligence before investment decisions.
Understand What It Takes to Get Started!
Discover the financial commitment required to launch this franchise. Knowing the investment range helps you plan confidently and ensure you're fully prepared to make the leap.
Answer a few quick questions - just 15 seconds - to reveal this detail and take the first step toward your dream business!
See the Revenue Potential!
Curious about how much you could earn? The average gross sales data gives you a realistic view of the franchise's earning potential and success stories from existing franchisees.
Provide a little information about yourself (it only takes 15 seconds) to access this valuable insight and start planning your future success!
Financing Details
Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like PJ's Coffee of New Orleans. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.
Why Financing with Franzy Partners?
Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.
Finance Partners
Customer satisfaction metrics are compelling, with consistently positive ratings across their network of locations. The sample location in New Orleans' Royal Sonesta Hotel maintains excellent customer reviews, exemplifying their success in premium, high-visibility locations, particularly in tourist-heavy areas.
With over four decades of operational experience, PJ's Coffee has established a strong foundation in the competitive coffee and tea sector. Their New Orleans heritage provides a distinctive market positioning against national chains, particularly resonating with Southern consumers who value authentic regional brands.
For prospective franchisees, optimal locations should target areas with strong morning commuter patterns, proximity to business districts, and tourism centers. The brand shows particular potential for expansion in Texas's metropolitan markets, where their current limited presence suggests significant room for growth in a state with strong coffee culture and consumer spending power.
Access the detailed territory map to find prime locations and see where this franchise operates. This information is vital for understanding your market potential and exclusivity rights.
Complete a short questionnaire in just a minute to uncover this map and identify the perfect territory for your business!
Track Growth to Gauge Success!
See how this franchise is expanding over time. The net unit growth reveals the health and popularity of the brand—key indicators for a promising investment.
Answer a few brief questions to access this growth data and make an informed decision about your future! It only takes 15 seconds and is completely free.
Executive Team
Get to know the leadership behind PJ's Coffee of New Orleans. Learn about the experience and expertise of the executive team guiding PJ's Coffee of New Orleans's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).
Litigation
Review any legal actions or pending litigation involving PJ's Coffee of New Orleans. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).
Bankruptcy
Review PJ's Coffee of New Orleans's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).
Franchisor Assistance
Learn about PJ's Coffee of New Orleans's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).
The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.
- Founded in 1978
- Franchising Since 1989
- 192 US Franchises
- $498,000 - $1,698,000 Investment Range
- N/A Average Gross Revenue
- 5% Royalty Fee
- $40,000 Franchise Fee
Use the Pre-qualification tool to see how much funding you could qualify for and see if you can affor a PJ's Coffee of New Orleans franchise.
Get pre-qualified for financingTake our Fit Score survey to see if PJ's Coffee of New Orleans is a good match for you.












