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Dog Haus

Information based on 2024 FDD
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Brand Highlights
  • Founded in 2010
  • Franchising Since 2013
  • 58 US Franchises
  • $357,437 - $625,800 Investment Range
  • $1,370,184 Average Gross Revenue
  • 6% Royalty Fee
  • $40,000 Franchise Fee
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Brand Description

Dog Haus has revolutionized the classic American hot dog experience since 2010, offering a gourmet twist on traditional comfort food favorites. This innovative fast-casual concept has earned a devoted following by serving premium, all-beef hot dogs, handcrafted sausages, and juicy burgers on grilled King's Hawaiian rolls – a signature touch that sets them apart from conventional quick-service restaurants.

The menu showcases creative combinations and unique flavor profiles, from their signature Sooo Cali dog to the Downtown dog, each crafted with high-quality, humanely-raised meats free from hormones and antibiotics. Beyond their legendary hot dogs, Dog Haus offers an impressive selection of craft beers and handcrafted cocktails in their Biergarten-style locations, creating a casual yet vibrant dining atmosphere that appeals to both families and young professionals.

What truly distinguishes Dog Haus is their commitment to elevating casual dining through exceptional service, quality ingredients, and an engaging atmosphere. Their locations feature modern industrial design elements, creating an inviting space for everything from quick lunches to late-night cravings. The franchise has successfully expanded its menu to include plant-based options, gourmet breakfast burritos, and crispy chicken creations, ensuring there's something for every palate.

With a proven track record of success and a passionate customer base, Dog Haus continues to grow while maintaining its dedication to quality and innovation. Their 24/7 kitchen operations in select locations and commitment to customer satisfaction have helped establish Dog Haus as a standout brand in the competitive fast-casual dining sector.

Financial Summary
Franchise Fee
$40,000
Investment Range
$357,437 - $625,800
Investment Midpoint
$491,619
Minimum Cash Required
$357,437
Royalty Fees
6%
Brand Fund
4%
Brand Bragging Rights
Coming soon
Financial Analysis
Dog Haus presents an attractive investment opportunity with an initial investment range of $357,437 - $625,800, significantly lower than the fast-food sub-sector average of $713,504 - $1,813,121. The franchise demonstrates strong revenue potential with average gross revenue of $1,370,184, exceeding the sub-sector average by 19.2%. With 58 units nationwide, the brand shows steady growth while maintaining manageable expansion.

The lower investment threshold coupled with above-average revenue suggests efficient operations and strong unit economics. Key cost advantages include streamlined kitchen operations and premium positioning in the gourmet hot dog and burger segment. The use of high-quality ingredients (Creekstone Farms Black Angus beef) supports higher margins and customer loyalty.

ROI potential appears favorable, with typical fast-food franchises achieving breakeven within 2-3 years. Success factors include prime location selection, effective cost management, and leveraging the brand's unique position in the premium casual segment. Risk factors include rising food costs and labor expenses, mitigated by the brand's strong supply chain relationships.

The ideal investor should have $150,000+ in liquid capital, food service experience preferred but not required, and strong operational skills. Urban and suburban locations with high foot traffic and median household incomes above $65,000 show optimal performance. Market conditions suggest continued growth in the premium fast-casual segment, particularly in metropolitan areas with young, food-conscious demographics.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Dog Haus. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

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Location Analysis
Dog Haus demonstrates a strategic coastal-focused expansion pattern across multiple states, with a substantial network of locations concentrated primarily in key metropolitan markets. The franchise shows particular strength in California, with a notable presence in the Mid-Atlantic region where Maryland, Virginia, and DC form a strong regional cluster. Texas represents an emerging market with significant growth potential.

The brand's impressive 4.42 average rating across thousands of customer reviews indicates strong operational consistency and customer satisfaction, particularly in established markets. This rating suggests successful market adaptation and strong brand reception across diverse geographic regions.

Dog Haus's location strategy appears to target urban and suburban areas with high foot traffic and strong millennial demographics, typically positioning units in retail corridors and lifestyle centers. The concentration in coastal markets suggests success in areas with higher disposable income and adventurous dining preferences.

Primary expansion opportunities exist in the Southeast and Midwest, where the brand has limited presence despite favorable demographics and strong fast-casual dining trends. Ideal locations should target areas with median household incomes above $65,000, strong daytime population density, and proximity to retail/entertainment districts. New franchisees should focus on markets with established fast-casual dining culture and limited gourmet hot dog competition.
Total US Locations58
Open Franchises58
Corporate Locations0
Average Sq. FootN/A sq/ft
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Dog Haus. Learn about the experience and expertise of the executive team guiding Dog Haus's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Dog Haus. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Dog Haus's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Dog Haus's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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