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Best Western

Information based on 2023 FDD
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Brand Highlights
  • Founded in 1946
  • Franchising Since 1978
  • 1801 US Franchises
  • $566,165 - $30,146,095 Investment Range
  • N/A Average Gross Revenue
  • 5% Royalty Fee
  • $4,000 Franchise Fee
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Brand Description

Best Western stands as one of the most recognizable names in the global hospitality industry, representing a legacy of excellence in hotel operations since 1946. As a franchise opportunity, Best Western offers entrepreneurs the chance to join a prestigious network of hotels that combines the strength of an international brand with the personal touch of independent ownership.

What sets Best Western apart is its unique membership model and commitment to quality accommodations across diverse market segments. The brand operates under several distinct tiers - from Best Western to Best Western Plus and Best Western Premier - allowing franchisees to select the concept that best fits their market and vision. Each property maintains its individual character while benefiting from Best Western's comprehensive support system, including powerful reservation networks, marketing programs, and industry-leading technology platforms.

Franchisees gain access to Best Western's robust loyalty program, Best Western Rewards, which drives repeat business and customer loyalty. The brand's commitment to innovation is evident in its continuous adaptation to changing traveler preferences, including enhanced cleaning protocols and digital check-in options. Best Western provides extensive training programs and ongoing operational support to ensure franchisees maintain the high standards guests expect.

As a Best Western franchisee, you'll join a network of hoteliers who benefit from the brand's strong market presence while maintaining the flexibility to customize your property to local market needs. The company's forward-thinking approach to hospitality, combined with its established reputation for quality and service, positions franchisees for success in the competitive lodging industry.

Financial Summary
Franchise Fee
$4,000
Investment Range
$566,165 - $30,146,095
Investment Midpoint
$15,356,130
Minimum Cash Required
$566,165
Royalty Fees
5%
Brand Fund
2%
Brand Bragging Rights
77 years of hospitality industry experience since 1946
1,803 established franchise locations nationwide
Significantly lower minimum investment than sector average
Proven independent hotel conversion franchise model
Established brand recognition and customer trust
Comprehensive reservation and loyalty rewards system
Financial Analysis
Best Western's $566,165 minimum investment represents a significantly lower entry point compared to the Hotels, Resorts sub-sector average of $8.4-9.3 million, positioning it as an accessible mid-tier lodging opportunity. However, the maximum investment amount is not available in the franchise data, making it difficult to assess the complete investment range. This investment differential likely reflects Best Western's franchise model focusing on independent hotel conversions and smaller properties rather than ground-up resort developments typical of higher-investment competitors.

The lodging industry benefits from recovering travel demand and demographic shifts favoring experiential spending, though faces headwinds from labor costs and economic sensitivity. Best Western's 1,803 units demonstrate substantial system maturity since its 1946 establishment, indicating proven operational frameworks and brand recognition across diverse markets. Revenue data is not available for Best Western in the source data.

The franchise's 77-year operational history provides extensive franchisor experience and established support infrastructure, critical for navigating the complex hospitality sector. The system offers significant scale advantages for purchasing power and reservation systems across its network.

Ideal investors require hospitality management experience or strong operational backgrounds, given the 24/7 nature and service complexity of hotel operations. The lower minimum investment threshold makes it accessible to experienced operators seeking brand affiliation without resort-level capital requirements. Prospective franchisees should thoroughly review the FDD for specific liquid capital requirements, ongoing fees, and territory rights.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Best Western. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Best Western maintains a robust presence across multiple states with widespread coverage, demonstrating strong market penetration in both coastal and inland regions. The franchise shows notable concentration in key tourism and business hubs, with significant market presence in Michigan, New York, Florida, California, and Texas. This strategic distribution aligns with major travel corridors and metropolitan areas, suggesting sophisticated market positioning.

The brand's strong customer satisfaction ratings across numerous reviews indicates consistent service quality and positive guest experiences, particularly impressive given the diverse geographic spread. This performance metric suggests successful adaptation to regional market demands and effective operational standardization across different markets.

Expansion opportunities exist in several states currently not served, with potential focus on secondary markets in existing strong-performing states. Ideal locations typically feature proximity to major highways, airports, or business districts, with successful units often positioned in areas combining business travel with tourism potential.

The franchise shows particular strength in markets requiring mid-scale lodging options, with competitive advantages in locations balancing accessibility with cost-effective operations. For prospective franchisees, optimal locations should consider factors such as local business activity, tourism patterns, and competition density, with special attention to markets showing growing corporate presence or increasing tourism development.
Total US Locations1803
Open Franchises1801
Corporate Locations2
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Best Western. Learn about the experience and expertise of the executive team guiding Best Western's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Best Western. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Best Western's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Best Western's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2023. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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