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Valvoline

Information based on 2024 FDD
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Brand Highlights
  • Founded in 1986
  • Franchising Since 1988
  • 879 US Franchises
  • $1,775,750 - $3,485,550 Investment Range
  • $1,698,145 Average Gross Revenue
  • 6% Royalty Fee
  • $30,000 Franchise Fee
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Brand Description

Valvoline stands as one of America's most trusted names in automotive maintenance, specializing in quick-service oil changes and preventative vehicle care. Founded in 1986, Valvoline has revolutionized the oil change industry with their innovative drive-through service model, allowing customers to remain in their vehicles during service - a convenience that has become increasingly valuable in today's fast-paced world.

What sets Valvoline apart is their commitment to transparency and customer education. Their highly trained technicians not only perform services with precision but also take the time to explain maintenance needs and recommendations to customers, ensuring informed decisions about vehicle care. This educational approach, combined with their no-pressure sales environment, has earned them a loyal customer base across their extensive network of locations.

The company's service menu extends beyond basic oil changes to include comprehensive preventative maintenance services such as tire rotation, battery services, air filter replacements, and fluid exchanges. Their standardized processes and rigorous training programs ensure consistent, high-quality service at every location.

Valvoline's commitment to customer satisfaction is evident in their quick service times, typically completing full-service oil changes in about 15-20 minutes. They also stand out for their flexibility, being one of the few chains that allow customers to bring their own oil and filters, demonstrating their focus on customer choice and value.

For entrepreneurs seeking a proven business model in the automotive sector, Valvoline offers a compelling opportunity with strong brand recognition, established operational systems, and a reputation for excellence in customer service.

DID YOU KNOW?

How much does it cost to start a franchise with Valvoline?

$1,775,750
$3,485,550
Did you know that starting your own Valvoline Instant Oil Change franchise - one of America's most trusted automotive service brands - requires a total investment between $1,775,750 and $3,485,550, which covers everything from the $30,000 franchise fee to equipment, real estate, and working capital needed to open your doors in this profitable quick-lube market?
Financial Summary
Franchise Fee
$30,000
Investment Range
$1,775,750 - $3,485,550
Investment Midpoint
$2,630,650
Minimum Cash Required
$1,775,750
Royalty Fees
6%
Brand Fund
0%
Brand Bragging Rights
38 years proven operational history since 1986
1,723 locations nationwide market presence
Drive-through convenience competitive advantage
$1.70M gross revenue - 63% above subsector average
4.7-star customer rating from over 1 million annual customers
Certified technicians with 270-hour ASE-accredited training program
Financial Analysis
Valvoline represents a premium-tier investment in the automotive oil change and preventative care sector, requiring $1.78M to $3.49M in total capital—substantially above the sub-sector average of $418K-$890K. Despite this elevated investment requirement, the franchise generates $1.70M in gross revenue, significantly outperforming the sub-sector average of $1.04M by 63%.

The automotive maintenance sector benefits from recession-resistant characteristics, as vehicle servicing remains essential regardless of economic conditions. With Americans driving more miles annually and average vehicle age increasing, demand for preventative maintenance services continues growing. The quick-lube segment particularly benefits from consumer preference for convenience and speed.

Valvoline's 38-year operational history since 1986 and 1,723 locations demonstrate substantial system maturity and market penetration. This extensive footprint provides significant brand recognition and operational infrastructure, though it may limit prime territory availability for new franchisees. The system's scale enables robust supply chain advantages and marketing support.

The drive-through model requires specialized real estate and construction, contributing to higher initial investment but creating operational efficiency and customer convenience. Territory protection and site selection become critical factors given the capital-intensive nature.

Ideal investors should possess substantial liquid capital, real estate development experience, and multi-unit operational capabilities. The investment level suits experienced franchisees or well-capitalized entrepreneurs seeking established brand recognition in a stable, profitable industry.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Valvoline. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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First Bank of the Lake

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Location Analysis
Valvoline demonstrates strong market penetration with numerous franchise locations across multiple states, showcasing particularly robust presence in the Midwest and Eastern regions. The franchise maintains notable concentrations in Michigan, New York, and Ohio, indicating successful market adaptation in areas with high vehicle ownership and severe weather conditions that drive regular maintenance needs. The brand's impressive customer satisfaction ratings across thousands of reviews suggests consistent service quality across markets.

The franchise shows strategic positioning in both urban and suburban markets, with successful locations typically situated near commercial corridors and residential areas with median household incomes above $50,000. Key success factors include proximity to major thoroughfares, visibility from primary roads, and locations in areas with high daily traffic counts.

Significant expansion opportunities exist in the Western and Southwestern markets, where current presence is less established. Ideal locations feature easy ingress/egress, at least 0.5 acres of land, and demographics showing a high concentration of vehicles per household. The most successful franchises are typically positioned in areas with a strong commuter population and limited competition from other quick-service automotive maintenance providers within a 3-mile radius.
Total US Locations1723
Open Franchises879
Corporate Locations844
Average Sq. FootN/A
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Valvoline. Learn about the experience and expertise of the executive team guiding Valvoline's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Valvoline. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Valvoline's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Valvoline's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) that is publicly available and that we have on record, which was issued in 2024. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. For the most current and detailed information, we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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