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Cruisin' Tikis Powered by TourScale

Information based on 2022 FDD
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Brand Highlights
  • Founded in 2011
  • Franchising Since 2020
  • 65 US Franchises
  • $105,769 - $337,910 Investment Range
  • N/A Average Gross Revenue
  • 6% Royalty Fee
  • $49,950 Franchise Fee
Pre-qualification Amount

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Franzy Fit Score

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Brand Description

Cruisin’ Tikis offers a boutique, scaled-down version of the tiki cruise experience—delivering big fun in an intimate setting. These iconic 6-passenger floating tiki bars are purpose-built for smaller groups looking for a personalized celebration on the water. Whether it's a romantic sunset cruise, a bachelor or bachelorette party, or a spontaneous group adventure, guests enjoy an up-close, social, and highly photogenic experience that feels fresh every time. As part of the TourScale platform, Cruisin’ Tikis owners benefit from proprietary, custom-built assets, operational support, and a proven business model designed to maximize revenue during peak tourism months. With low overhead, strong margins, and exclusive territories, Franchise Owners don’t just launch a business—they own the most eye-catching, shareable attraction on the water. It’s a low-risk, high-flexibility model built around real, depreciable assets—boats, bikes, and trolleys—that deliver immediate balance sheet value, strong resale potential, and year-one tax advantages. With no storefront, minimal staffing, and scalable operations, it’s ideal for both hands-on and true semi-active ownership. Backed by proven industry pros, TourScale gives Owners a fun, flexible, and financially smart business that’s designed to fit their life—not the other way around. In a digital-first world, it delivers something AI can’t—laughter, music, and memories that last a lifetime.

DID YOU KNOW?

How much does it cost to start a franchise with Cruisin' Tikis Powered by TourScale?

$105,769
$337,910
Did you know that launching your own TourScale franchise - a cutting-edge travel technology business that helps tourism companies scale their operations - requires a total investment between $44,200 and $168,450, making it an surprisingly accessible entry point into the booming $1.9 trillion global travel industry?
Financial Summary
Franchise Fee
$49,950
Investment Range
$105,769 - $337,910
Investment Midpoint
$221,840
Minimum Cash Required
$75,000
Royalty Fees
6%
Brand Fund
2%
Brand Bragging Rights
Multi-brand portfolio with four distinct experience concepts
Proprietary vessels and party bikes unavailable elsewhere
Asset-heavy investment model with tangible equipment value
Territory exclusivity protection for franchisees
Significantly lower investment than sub-sector average
Established operational foundation since 2011
Financial Analysis
TourScale presents an entry-level investment opportunity with total capital requirements ranging from $44,200 to $168,450, positioning it significantly below the sub-sector average of $210,893-$461,179. This lower barrier to entry makes it accessible to emerging entrepreneurs seeking experiential tourism ventures. Revenue data is not currently available, limiting comprehensive financial performance analysis.

The experiential tourism sector benefits from growing consumer preference for unique, social experiences over material purchases, particularly among millennials and Gen Z demographics. TourScale's multi-brand portfolio—Trolley Pub, Paddle Pub, Tiki Pub, and Cruisin' Tikis—diversifies market appeal across land and water-based experiences.

With 20 active units currently operating, the franchise system has established a foundation since launching franchising in 2020 from its 2011 operational roots. The investment structure emphasizes asset-heavy deployment, with capital primarily directed toward proprietary vessels and party bikes rather than traditional build-out costs, providing tangible asset value.

Key investment considerations include territory exclusivity protection and seasonal market dependencies in many regions. Partnership with TourCraft provides proprietary equipment access unavailable to independent operators. Ideal investors should possess hospitality or tourism experience, strong local market knowledge, and sufficient working capital for seasonal fluctuations.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Cruisin' Tikis Powered by TourScale. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Established in 2011, TourScale maintains an active presence across multiple locations, with a notable footprint in North Carolina. Their Raleigh location at 211 New Bern Place demonstrates the franchise's ability to establish a presence in major economic hubs with strong professional demographics.

The franchise maintains an impressive 5.0 average rating, though it's important to note this is based on a limited sample of customer reviews. This perfect rating suggests strong operational execution and customer satisfaction in their current market, albeit from a small review base.

TourScale's presence in the Food & Beverage industry, particularly in the 'Other Food & Beverage' subsector, positions them uniquely in the market. Their successful operation in Raleigh, a dynamic urban market, indicates potential for expansion into similar metropolitan areas with strong professional populations and active food scenes.

With current operations primarily concentrated in the Southeast region, TourScale presents significant expansion opportunities, particularly in other Southeast markets with similar demographic profiles. Ideal locations for new TourScale franchises should prioritize areas with high daytime population density, proximity to business districts or educational institutions, and demographics indicating above-average disposable income levels. The franchise's twelve-year operating history provides a solid foundation for strategic growth into new markets.
Total US Locations20
Open Franchises65
Corporate Locations7
Average Sq. FootFor trolley vehicles, about 500 square feet of storage with a bay door (8-10 feet wide) is needed, typically in warehouses or trailers, though some may opt for a custom build-out. Boat storage requires access to a slip or dock, with space ranging from 25 to 50 feet in length and up to 16 feet in beam, depending on the vessel.
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Cruisin' Tikis Powered by TourScale. Learn about the experience and expertise of the executive team guiding Cruisin' Tikis Powered by TourScale's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Cruisin' Tikis Powered by TourScale. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Cruisin' Tikis Powered by TourScale's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Cruisin' Tikis Powered by TourScale's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2022. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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