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Project Lean Nation

Information based on 2025 FDD
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Brand Highlights
  • Founded in 2020
  • Franchising Since 2021
  • 28 US Franchises
  • $237,500 - $354,000 Investment Range
  • $687,421 Average Gross Revenue
  • 7% Royalty Fee
  • $60,000 Franchise Fee
Pre-qualification Amount

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Brand Description

Project Lean Nation (PLN) is a rapidly growing health-focused franchise that's revolutionizing the prepared meals and nutrition industry. Founded in 2020, PLN has quickly established itself as a leader in providing convenient, healthy meal solutions for busy professionals, fitness enthusiasts, and health-conscious individuals.

At the core of PLN's business model is their commitment to making healthy eating accessible and convenient. They offer a diverse menu of expertly prepared, portion-controlled meals that cater to various dietary preferences, including gluten-free, dairy-free, and vegan options. Each meal is crafted to optimize nutritional value while maintaining excellent taste and quality.

What sets PLN apart is their comprehensive approach to health and wellness. Beyond just meal preparation, they provide nutritional coaching, body composition analysis through InBody scans, and personalized meal planning services. Their locations also feature a protein shake bar offering delicious, nutrient-rich beverages perfect for pre- or post-workout nutrition.

The franchise has garnered a loyal customer base through their exceptional customer service, with staff members who are knowledgeable about nutrition and passionate about helping clients achieve their health goals. PLN stores maintain a welcoming, clean environment and offer convenient subscription-based meal plans that help customers stay consistent with their healthy eating habits.

For health-conscious entrepreneurs, PLN represents an opportunity to join a brand that's making a meaningful impact in their communities while capitalizing on the growing demand for convenient, healthy food options. Their proven business model combines retail sales, meal preparation services, and wellness coaching to create multiple revenue streams while helping customers live healthier lives.

DID YOU KNOW?

How much does it cost to start a franchise with Project Lean Nation?

$237,500
$354,000
Starting a Project Lean Nation franchise, which focuses on helping people achieve sustainable weight loss and healthy lifestyle transformations, requires a total investment between $191,500 and $294,500 (including the $30,000 franchise fee), making it an accessible opportunity for entrepreneurs passionate about fitness and wellness to build a business that literally changes lives while generating strong returns in the booming health and wellness industry.
Financial Summary
Franchise Fee
$60,000
Investment Range
$237,500 - $354,000
Investment Midpoint
$295,750
Minimum Cash Required
$100,000
Royalty Fees
7%
Brand Fund
2%
Brand Bragging Rights
Community-focused wellness coaching approach
Comprehensive nutrition and lifestyle guidance
Below sub-sector average investment requirements
Emerging brand with territory availability
Holistic health transformation business model
Dedicated chef and nutrition expert support
Financial Analysis
Project Lean Nation requires an initial investment of $191,500-$294,500, positioning it as an accessible entry point in the health food sector. This investment range sits below the sub-sector average of $210,893-$461,179, making it attractive for first-time franchisees seeking health and wellness opportunities. The investment typically covers equipment, initial inventory, signage, and working capital necessary for a nutrition-focused retail operation.

The health food industry benefits from strong consumer trends toward wellness, clean eating, and personalized nutrition services. Growing awareness of preventive health measures and lifestyle-related wellness creates sustained market demand, particularly among health-conscious demographics seeking convenient, expert-guided nutrition solutions.

As a relatively new franchise system established in 2020 with 22 units, Project Lean Nation represents an emerging brand in the development phase. While this offers potential territory availability and ground-floor opportunities, it also indicates limited operational history and brand recognition compared to established competitors. The system's community-focused approach and comprehensive nutrition coaching model differentiate it from traditional supplement retailers.

Ideal investors should possess passion for health and wellness, strong community engagement skills, and sufficient liquid capital to sustain operations during the initial ramp-up period. The business model requires hands-on management and relationship-building capabilities. Prospective franchisees should carefully review the Franchise Disclosure Document and conduct thorough due diligence, particularly regarding territory rights, ongoing support systems, and operational training programs given the system's early development stage.
Expected Investment Range
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Average Gross Sales
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Financing
Financing Details

Franzy connects you with top-tier financing partners to help secure the funds to invest in a franchise like Project Lean Nation. Whether you're looking for a loan or exploring other financial products, our partners provide expert guidance to ensure you obtain the necessary capital. They specialize in offering solutions tailored to the needs of franchisees, making the process of securing financing smooth and straightforward.

Why Financing with Franzy Partners?

Choosing to finance through Franzy's partners ensures you get the best terms and support for your franchise investment. Our partners have extensive experience in the franchising industry and offer specialized financial solutions tailored to your needs. With competitive interest rates and flexible repayment options, you can find the right financing plan that fits your budget and goals. Our partners are committed to providing personalized guidance throughout the financing process, making it easier for you to secure the necessary funds and confidently move forward with your franchise venture.

Finance Partners
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FranFund

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CRF USA

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First Bank of the Lake

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Golden Capital Solutions

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Location Analysis
Project Lean Nation demonstrates strong regional presence across multiple states, showing concentrated growth in the Eastern United States. The franchise maintains significant presence in North Carolina and New York, with strategic expansion into Pennsylvania and South Carolina. The exceptional 4.99 average rating across numerous customer reviews indicates superior operational execution and strong market acceptance, particularly in core Eastern markets.

The franchise's footprint suggests a deliberate expansion strategy, starting from regional strongholds and methodically entering adjacent markets. Successful locations, like the Charlotte outlet, tend to be situated in high-traffic urban areas with strong professional demographics and health-conscious consumers. The presence in diverse markets from New York to Texas demonstrates adaptability across different demographic profiles.

Ideal locations for new franchisees should target metropolitan areas with median household incomes above $65,000, significant daytime population, and proximity to business districts or health-focused retail centers. Strong expansion opportunities exist in underserved Mid-Atlantic and Southeast markets, particularly in urban centers with growing health-conscious populations. The franchise's high customer satisfaction ratings suggest strong operational systems that can be replicated in new markets, though careful consideration should be given to local competition in the healthy meal preparation segment.
Total US Locations22
Open Franchises28
Corporate Locations1
Average Sq. Foot1,000-1,600
Territory Map

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Franchise Net Unit Growth
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Additional Information

Executive Team

Get to know the leadership behind Project Lean Nation. Learn about the experience and expertise of the executive team guiding Project Lean Nation's success. For more details, refer to Item 2 of the Franchise Disclosure Document (FDD).

Litigation

Review any legal actions or pending litigation involving Project Lean Nation. Understanding the legal history helps assess potential risks and the brand's business practices. For more details, refer to Item 3 of the Franchise Disclosure Document (FDD).

Bankruptcy

Review Project Lean Nation's bankruptcy history and any filings by key personnel or affiliates. This critical information provides transparency about the brand's financial stability and management. For more details, refer to Item 4 of the Franchise Disclosure Document (FDD).

Franchisor Assistance

Learn about Project Lean Nation's comprehensive support system for franchisees, including initial training programs and continuous operational assistance. Understanding the available resources and support structure is crucial for franchise success. For more details, refer to Item 11 of the Franchise Disclosure Document (FDD).

Frequently Asked Questions
Disclaimer

The information provided on this page is based on the latest Franchise Disclosure Document (FDD) we have on record, which was issued in 2025. This information is for informational purposes only and is not intended to constitute legal, financial, or business advice. We make no guarantees or claims regarding the completeness or accuracy. Only the franchisor can confirm that the information is complete and accurate and we recommend consulting the franchisor directly for the most recent FDD and regarding any questions that you may have about the information provided.

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